PRINCE OF BAC LIEU

Promotional photoshoot for Cong Tu Bac Lieu (Prince of Bac Lieu) feature film. Creative Director: HIEPLEDUC Photo: MINH WUAN NGUYEN Costume Design: HIEPLEDUC, NA BONG CHUA Fashion: KIM BESPOKE, THUYDESIGNHOUSE Accessories: HOANG GIA PEARL Creative Assistant: CHRIS NGUYEN Produced by XUONG PHIM MAU HONG

Bay Ngot Ngao Tet Promo

Photoshoot created by me to promote “Bay Ngot Ngao (Love Trap)” movie during Lunar New Year. Creative Director: HIEPLEDUC Photographer: Trí Nghĩa Producer: Phạm Trần Bảo Quyên Stylist: Phạm Bảo Luận Dress: Tăng Thành Công Suit: Hiệp Henry Trang sức: CAO Props: Nina Nguyễn Make up artist: Sol, Hồ Hải Triều, Quí Đoàn, Trương Anh […]

ISAAC – CAT EM VAO TAM TU MV

I was asked to be the art director for Isaac’s MV “Cat Em Vao Tam Tu” last year. The idea of the MV is inspired by Japanese kitsune, a nine tails fox god. I created looks, set pieces for the MV and also did the promotional poster & graphics for this project. Art Director: HIEPLEDUC […]

KIEU

I was Creative/Art Director for the promotional campaign of Vietnamese feature film “KIEU”. The movie was based on a very famous work of renowned poet Nguyen Du which told the story about the life of KIEU. Here are the works from that campaign. Creative Director: HIEPLEDUC Art Director: HIEPLEDUC Graphic by HIEPLEDUC Photographed by NICK […]

Quỳnh Hoa Nhất Dạ

This shoot is for Quynh Hoa Nhat Da film which will come out next year. The movie is a history drama about Duong Van Nga, a woman in Vietnam history. Creative Director: HIEPLEDUC Art Direction: HIEPLEDUC Photo: TANG TANG Set up: LAM MINH TRUNG Costume by THUY DESIGN HOUSE Client CJ HK ENTERTAINMENT

Virtual Reality

Virtual Reality – Fashion Editorial for BusinessWoman Magazine March 2020 I shot this back in February before any of the Covid lockdown stuff happened but it seems now so fitting for a weird period time when we all had to stay indoor, interacted through internet. Creative Director: HIEPLEDUC Photo: RIN TRAN Model: LE THANH THAO […]

Covid-19 Poster

I designed this poster back in March when Vietnam government asked people to pratice Social Distancing to prevent Covid-19. The big line reads “To stay at home is to love your country” which is a new take on a quote by Ho Chi Minh. It was originally just a personal project but then it went […]

Beauty In The Painting

BEAUTY IN THE PAINTING – Fashion Editorial for Businesswoman Jan/Feb 2020 Creative Director: HIEPLEDUC Photo: LINH B52 Stylist: ĐỖ ĐĂNG KHOA Model: QUỲNH ANH, LINH SUGAR, CÔNG TOÀN, BÉ HẢI NGUYÊN Make up: TẮC TẮC Hair: HIỀN NGUYỄN Producer: VY TRẦN Assistant: HOÀNG KHANG